THE AD AGENCY FOR FRANCHISE AND
MULTI-LOCATION BRANDSTM
The creative and media agency that works at every level of your franchise brand
National builds the brand. Franchise development grows the system. Local drives results at every location. We’re one of the few agencies that understands just how important it is for all three to work together.
What We Do
National Consumer
Your customers are everywhere: watching TV, scrolling their phones, driving past billboards. We build national consumer campaigns that show up in all those places and give people a reason to pay attention.
Explore National
Franchise Development
Most franchise development strategies are built around lead volume. More leads won’t fix the problem. But better ones can. We build campaigns where creative and media work together to do the qualifying work upfront, so every conversation starts from a position of strength.
EXPLORE FRAN DEV
Local Marketing
Equip your franchisees to win in their own backyard. We build turnkey local marketing programs that give them the tools, assets and support to drive traffic and grow their business — without compromising the brand equity you’ve worked hard to build.
EXPLORE LOCAL
How We Do It
Creative
Good creative does two things: it captures attention and compels people to act. We make work that makes people feel something, while delivering performance across every format, market, and funnel stage.
Explore Creative Services
Media
We think about media as a connected ecosystem, not a line item. Paid search, paid social, organic content, local listings and brand storytelling — all planned and optimized together so every channel makes the others stronger, across your entire system.
Explore Media Services
Nobody knows franchise brands like we do.
We’ve spent more than two decades figuring out exactly how they win. And what we’ve learned is this:
The brands that grow fastest are the ones that build something worth believing in.
When the brand is right and the creative makes people feel something, everything else follows. Qualified leads find you, and don’t need a lot of convincing. You stop paying for attention you haven’t earned and start attracting the people who need exactly what you have to offer.
That’s the difference between chasing growth and building it. And it’s the principle behind everything we do: brand-first creative and strategic media, working together to help you gain ground and keep it.
Categories We Own
We don’t dabble. We dive deep. Six industries, genuine expertise in all of them. We got here by mastering the audiences that matter most. That’s the kind of intelligence that can’t be faked. And it’s why the brands in these categories keep coming back.
QSR/Food
Quick service and food franchise brands navigating high competition, high transaction volume and the constant pressure to prove ROI on every dollar spent.
Retail
Multi-location retail franchise brands that need to drive foot traffic, move product and build an omnichannel presence that keeps shoppers coming back.
Home Services
Plumbers, painters, restoration brands and everything in between. We know how to grow home service brands across your entire marketing system.
Kids & Education
Children’s enrichment, childcare and tutoring franchise brands working to earn the trust of parents and the confidence of mission-driven franchisees.
Beauty & Wellness
Aesthetic, spa and fitness franchise brands where creative and media directly impact bookings, memberships and bottom line.
Healthcare
Healthcare and wellness brands navigating the complexity of growth marketing in a regulated category.
In good company,
for over 20 years.
We know what it takes to elevate a national brand while empowering the needs of the local franchisee. That’s how we’ve been helping some of the world’s biggest franchise brands stand up and stand out for over two decades.
What Our Clients Say
“I highly recommend Curious Jane. Their expertise has played a crucial role in elevating our brands and expanding our franchise systems.”
“Curious Jane’s strategic thinking and creative expertise have transformed our brand visibility, setting us apart in the industry.”
“Curious Jane increases web conversions, calls to our locations, and appointments with recurring customers. That’s why I’ve worked with them for more than 20 years.”
“I truly appreciate Curious Jane, the partnership and everything we’ve built over the past 4 years. I would tell my team often that CJ is the best agency I’ve ever worked with, and I mean that over 30+ agencies in 14 years.”
Here’s How We
Win for Our Clients.
Franchise Development Kumon — Lead-Generation Campaign
The strongest growth strategies start with understanding what motivates people. Read Case Study